Pricing
The index is free to read and free to claim. You pay when you want the work that changes where you sit in it.
Tiers
Free
$0
The public index, claiming your brand, and the editorial content.
- Browse the public index and every category we cover
- Claim your brand's page
- The editorial content, and the scoring methodology in full
Self-serve
$99–199/mo
Workspace monitoring, weekly audits, drafted content on a quota, and playbook membership.
- Workspace monitoring across your category
- Weekly audits, because daily audits measure noise
- Drafted content, on a quota
- Playbook membership: the same instructions our own workflow runs on
Consulting
$3–5K/mo
Done-with-you. We run everything the self-serve tier includes, for you.
- Everything in self-serve, executed for you
- The monitoring, the audits, and the content, drafted and queued for your sign-off
What you're paying for
Reading the index costs nothing and always will: the leaderboard only works if the brands on it can see it. The paid tiers buy the work: the monitoring, the audits, and the content that changes what AI assistants say when someone asks for a recommendation in your category.
The scoring is the same for everyone, paid or not. It is a deterministic function of recorded observations, published in full on the methodology page. Paying us cannot move your score; only changing what the assistants find can.