YMYL

Your Money or Your Life — Google's classification for content topics that could impact a person's health, financial stability, safety, or well-being.

YMYL (Your Money or Your Life) is a Google Search quality classification applied to content categories — including health, finance, legal, and safety — where inaccurate information could materially harm users. Pages in YMYL categories face heightened quality evaluation standards, and in AI Overviews, these topics trigger AIOs less frequently while requiring more source diversity and pre-click links when they do appear.

Also known as

Your Money or Your Life, YMYL content, YMYL queries, YMYL categories